You suspect you can improve your existing customer sales and service practices, but how do you know which aspects to change? How can your team perform better and achieve sales and service excellence while strengthening retailer/customer relationships? The SALT & Pepper Group’s Retail Service Quality Investigation (RSQI) offers off-the-shelf benchmark data for 39 specific “service opportunities” that make up the retail customer service experience. The RSQI is based on data collected from 1,027 service interactions at 73 different retail stores selected at random in 6 different states. Click here to view the Executive Summary and Table of Contents.
The SALT & Pepper group also performs custom research based on the RSQI methodology or based on research objectives specific to your company’s strategic initiatives. Click here to request more detailed information. Do you need to learn about a specific customer segment? Do you want to measure employee engagement in a specific region or business unit? We can help you build a research plan and manage the project from start to finish.